‘The day ends, but the memories last’.

 

This is a group campaign project for the client, O2. The Greenwich Peninsular is home to what looks like a ‘big tent’ which actually covers an arena, restaurants, a shopping outlet and more. The client wanted a short campaign to represent experiences at the the Greenwich Peninsular. 

 

The insight for this project was receipts as many people collect receipts as a keepsake for good memories. From here, we explored tokens of memorabilia by creating short snippets of moments at the O2.

(Above are illustrations I co- designed for the final video.)